Did you hear the major news about Facebook during the week? No, Mark Zuckerberg’s perpetual smug look on his face hasn’t waned, they’ve not reached 100 million uses on Mars and they haven’t managed to find a way to stop people whinging about their utterly miserable lives via status updates. No, this news is much much bigger.
They made a change to the admin panel
No, your eyes are not deceiving you! This revolutionary change will make your Facebook Page experience so much better. No, it actually won’t. A small change, but one that a number of blogs deemed it necessary to report. Do we really need digital column inches devoted to such tiny things? I don’t think so. If you use Pages, you would notice the change as soon as you log in. Talk about being desperate to publish something, anything about Facebook. It doesn’t stop there, we see numerous blog posts about little changes to the multitude of other social media platforms. We use them and we notice these things. I think I’ll start blogging about the weather changing as it happens. Oh wait, people can just look out the window. Same thing.
While I’m at it…
Removing the focus away from new notifications in the admin panel and replacing it with post reach figures and the option to promote those posts is does not have the user’s best interests in mind. Ah wait, it’s Facebook, I forgot, they don’t give a wham ban thank-you mam about their users. I want to be able to load up on one of my Pages and immediately see the user activity, no be urged to give Zuck and co more millions. Desperate attempt for further monetisation? You bet. Now, that angle may have been worth reporting.
Just one more thing
I think the digital marketing blogging world needs to up its game in general. That’s another rant for another day though.
Am I wrong? Do we actually need to hear about these changes via a blog other than find them out for ourselves? Tell me! Don’t hold back!