Those Twitter founders are crafty folk, aren’t they? Last week we were chatting about Jack Dorsey’s latest project Square and this week Jack’s former business partners, Evan Williams and Biz Stone, announced two new sites of their own: Medium and Branch. We’ll focus on publishing platform Medium for this post.
- Evan Williams and Biz Stone launched Blogger in 1999 and describe Medium as an “evolutionary leap” based on what they have learned about self-publishing since.
- Sign in will require a Twitter account.
- Users will be able to share pictures, articles and text in a format called a “collection”
- Collections appear in a very visual grid format, not unlike Pinterest.
- Instead of commenting, viewers can choose to click “this is good” and collections with more clicks will be more prominently placed within the grid format.
- No specific guidelines have been mentioned for brand pages but business could benefit from the fact that you don’t have to spend time building an audience.
Posting to Medium is still restricted to invite-only access but here are some screen shots of the sample collections:
Have you signed up for an invite for Medium? Do you think this is the next big site for sharing or are you not impressed? Leave a comment below!
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